Value-Based Market Segmentation of West Asian Medical Tourism Market: A Case of Iran - Torkzadeh, Leila; Jalilian, Habib; Rahmani, Hojjat; Bakhshi, Milad; Hashemzadeh, Saeed; Faryabi, Mohammad; Khodayari-Zarnaq, Rahim (Iranian Journal of Public Health, 2024)